Lūce & Co was created from a love of storytelling and a passion for putting real emotion and heart on walls. We believes the magic isn’t just in the big milestones, but in all the little moments in between, because that’s where your story truly lives.

From the moment you connect, our goal is to make you feel relaxed, comfortable, and completely yourself. When you feel at ease, moments unfold naturally, laughter comes easily, and your story can be captured in the most genuine way.

At Lūce & Co, it’s all about creating beautiful experiences and turning them into imagery you’ll treasure for years to come.

Lūce means light in Italian, and shining a light on you, your people, your moments, your story is at the heart of everything we do.

Based in Melbourne, Lūce & Co is a proudly owner-run business with over 20 years of experience in the photography industry. Photographing families, children, weddings, newborns, events, and brands, bringing warmth, creativity, and experience to every shoot.

Above all, we are passionate about creating inclusive, accessible photography and building a business grounded in connection, creativity, and care.

“We are storytellers. Let’s create artwork together that feels like you and tells your story beautifully.”